Keurig Single Cup is all about the
La Macchina?

The reason being that they enable you to prepare and produce single cups of gourmet coffee without you having to waste time dealing with messy filters or grinding beans.


Rather than purchasing whole beans and employing your old drip coffee maker or espresso machine, the Keurig coffee makers use K-Cups.

These are encased cups which hold both a filter and a pre-measured volume of ground coffee.

All you have to do is pop the K-Cup such as Timothy's K-cups into your Keurig coffee maker and press one button.

However, did you know that Keurig single cup coffee brewers or simply Keurig coffee machines embraces all the 4 M that is required in creating a perfect espresso.


Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)

Office Coffee Survey | Sample Size: More than 1000 office workers | Location: Singapore Business District 

How Much does it cost to rent a coffee machine? You will be surprised at the cost!

Some of the highly recommended good office coffee machines with grinder

4 most popular and common office coffee machines 

3 ways to get your office coffee maker without purchasing 

Getting a Coffee Bean Machine Rental from the world largest Coffee Roaster. 


The 4 M are La Macchina, La Micsala, La Machinatura and La Mano.

The first M which is the La Macchina deals with the machine itself.

Basically, you can employ any model of espresso machines whether you avail it in high cost or low cost.

The only concern here is that the espresso machine must heat the water to a perfect temperature at exactly 90 degree Celsius and must put forth a pressure of 9 atmospheres.

Another M to consider is the La Miscala which talks about the blend. In La Miscala, the coffee beans chosen and went through the process of roasting and blending must offer a balance in bitterness and acidity.

This way, it produces a perfect, tasteful, sweet-smelling caramel-like consistency. In fact, nearly all espresso is made from 100% Arabica.

The La Machinatura is simply the process of grinding coffee beans. In order to consistently obtain freshest flavor from the coffee beans, it must undergo the process of grinding prior to using them in creating coffee beverages.

The reason behind the importance of grinding is that it enhances the surface area of the coffee, enabling oxygen and light to whip the valued aroma in coffee beans.

La Mano is obviously the hand employed in the preparation and brewing of coffee. Your hand or your skill is a great factor in creating a great cup of coffee or espresso.

This means that the taste and aroma of coffee or espresso produced relies in your hand and depends on the skill you have.

In fact, you can be the coffee artist of your own cup of coffee, so it is best that you keep on practicing your hands and skills in order to arrive at a perfect espresso.

Sure, keurig might seem like only the La Macchina (the machine), but together with the k-cups, you get La Miscsala inside and it is evenly grind so you have La Machinatura.

And because everything is pre-set to optimum condition, you also haev the La Mano.

Thus, keurig single cup coffee maker embraces all the 4 M in espresso brewing...

Contact Us

Please note that all fields followed by an asterisk must be filled in.

Please enter the word that you see below.


About US | OCM Profile

OCM ( was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link). 

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years: 

OCM's campaigns: F&B Marketing Ideas by OCM 

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops: 

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates: 

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN 

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).

OCM Recommends

Latest event/Webinar

power of market research

Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University. 

**Gain insights into Singapore Industry with a free F&B industry report valued at $495. 

See you on 24 August 1630 hr. (Sign up below)

Free tickets code: adelaide0823

Starting a coffee shop?: Free Cafe Setup cost Calculator

Featured coffee brewing method: How to prepare V60 Coffee

Previously: Making Coffee with a Coffee Sock

Recent Articles

  1. Tim Hortons Singapore is a Canadian Coffee Chain?

    Nov 16, 23 09:00 AM

    Do you know that Tim Hortons Singapore is a Canadian Coffee Chain? Apparently only 46% knows that in our IG poll!

    Read More

  2. Coffee report on WMF Coffee Machine Brand in Singapore

    Oct 11, 23 03:45 AM

    coffee report wmf
    Coffee report on WMF Coffee Machine Brand in Singapore

    Read More

  3. What is the target market for Starbucks? 

    Oct 08, 23 11:04 PM

    What is the target market for Starbucks - research by tertiary students in Singapore

    Read More

Featured: Office Coffee Machines

Follow's board Office Coffee Machines | Singapore on Pinterest.

Do check out other cool boards such as the one all on how to make coffee and drip coffee.

Food and Beverage (F&B) Articles 

Sustainability Practices in Food Service 

3 Free Restaurant Marketing Ideas 

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media

Contact Us 

Free event


$10 Gift Voucher

Key in code before check out: WCMFIRST10OFF

Free Coffee Workshop Singapore

Enjoy Free Coffee in Singapore!


Choosing: Office Coffee Machine

Free: Augmented Reality in Singapore

The best filter Coffee Machine in Singapore 

SkillsFuture Series: F&B Market outlook

  • Venue: Temasek Polytechnic 
  • Date: 25 June 21
  • Time:9 to 6 pm 
  • Contact us for more details

Connect with us

Cafes Location 

Cafes -East of Singapore

Cafes -North of Singapore

Cafes -West of Singapore 

Cafes -Central Singapore

Cafes -City | Town Singapore