Why is this single serve coffee maker so popular? Consumers that was without a choice and have to live with freeze dried (most table top coffee vending machines uses this) or instant coffee.
But they are now able to drink cafe quality cuppa, with the touch of a button -one can only imagine what that delicious feeling must be.
2 years ago, I wrote an ebook detailing how employee can get free coffee, the book portrays a winning situation for the employees, in fact, thinking about it now, it is also a win for the employers.
V60 Coffee Dripper - A popular method of brewing without a coffee machine.
Traditional Coffee Pot - learn how S.E. Asian folks make great coffee (Kopi) using this.
Learn about the above methods and more in our free coffee brewing course.
With a office coffee maker such as the flavia coffee system, employees no doubt seem like the main beneficiary. They get to save money, that would otherwise be spend on coffee.
If one would to spend $2.50 on starbucks, or $1.50 on Yakun, they would save about $500.00 per work year. Download my ebook for more information.
Although, at one glance the employer does not seems to benefit from it, the indirect effect is huge. Two elements that business owners count as important to their progress, are productivity and loyalty.
Sure, having a flavia coffee system in the pantry is no big deal. But, this shows appreciation on the part of bossess to their subordinates.
Being appreciated is the catalyst that give rise to productivity and loyalty. And in this booming economy, retaining talent is especially important.
So, 2 years ago, I said that free coffee is possible. Now, one can get it easily from a few companies in Singpore that are distributing the flavia coffee system.
In Singapore, Mars Inc are using flavia creation 200 and 400, (c200 and c400) as their office coffee systems to penetrate their target market. The former serve up to 50 pax, and you need to get c400 for anything beyond that.
At a price that is less than a cup of kopitiam coffee (currently at $0.90), you would get to enjoyed cafe quality cuppa and the famed dove chocolate -is a good deal.
However, for those that prefers not to pay anything YET, fill up the form for a trial(delivered to your office) to drink to your fill...
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Find: Where to buy Coffee Beans in Singapore (or any where in the world)
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
May 17, 22 06:08 AM
Lemon juice in a cup of coffee is gaining popularity as a weight-loss remedy. All you have to do is sip the mixture and watch those extra pounds melt away!
May 13, 22 03:43 AM
Most likely, the ratio of coffee to water and the way the coffee is extracted are to blame. If you fix these, your coffee might taste better.
May 12, 22 05:29 AM
There is no substitute for Turkish coffee's thick, rich flavor because it is produced in a unique way using an Ibrik, a copper pot that most people don't own.
Key in code before check out: WCMFIRST10OFF
Choosing: Office Coffee Machine
Learn more about ESPRO UltraLight in Singapore
SkillsFuture Series: F&B Market outlook