But, by end of this year, pod coffee makers would welcome another well established brand, i.e. Bosch into the single serve coffee maker's family. And the coffee brands that bosch would be partnering with is none other than Tassimo.
Sure the tassimo is winning many new customers and market share with its tassimo braun version, but with its innovative spirit, this change would definitely awe more customers and win for them even more market share.
If you are here, you love to drink coffee. So, what would you say if you can get free coffee in the place where you spend most of the time? Or, would you be interested in getting free coffee and save enough to send you for a short holiday?
Show me how to get this free coffee...
How to use Kopi Sock?
Learn about the above method and more at our brewing skills workshop.
**This bosch would never teach you how to brew better coffee! Sometimes "knowing" how to brew coffee is enough to get great coffee. Ever wonder about the best temperature or best conditions to brew coffee? This free coffee course would provide some answer.
The planned launch date for the tassimo bosch is scheduled in September 2008 but since February 2008, there has been a series of promotional advertisement going around about this new player among the pod coffee makers.
***If this bosch does not interest you, what if there is a machine that makes pods for your pod coffee maker? Would you be interested?
One sure thing about this new bosch tassimo is the mitigation of the overflow of water issue and it will feature a LED user interface that is green in color. The design and look wise is quite close to Braun model although the green LED light does make Bosch model looks more sleek (don't ask me why, it just seems so).
This bosch tassimo also promises to have no pre-heat time with its flow through water heater. This is a feature that I am seeing getting more common among pod coffee makers , that only heats the water needed for that coffee and there is only a brief pause from the first to second coffee.
Cleaning wise, the water tank is very accessible and is simple to clean with the de-scaling disc that they would be providing. Another feature which they are adding, which would be welcome by many is the height adjustable cup stand. This meant that this bosch tassimo can be used for most cups from the travel mugs to the heat-proof glasses.
As for the cost for this unit,word has it that it would be priced competitively according to all other single serve coffee makers, which i assume should be in the region of $130-$150.00. The price is right and with so much buzz and marketing going on even before it is being launched, I seriously suspect that this tassimo by bosch is going to be a big hit!
Moving on to look for other coffee makers?
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
Starting a coffee shop?: Free Cafe Setup cost Calculator
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
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Choosing: Office Coffee Machine
Learn more about ESPRO UltraLight in Singapore
SkillsFuture Series: F&B Market outlook