Starbucks coffee pot is special?

Starbucks has become a household name synonymous with coffee. Good coffee at that too. A lot of time and effort could be invested into researching why Starbucks coffee is so successful.

The popularity and fame of Starbucks coffee is most probably a combination of a variety of factors. Bigelow Tea is a company that has become very well known for the range of teas it has on offer.

Its herbal tea might well be excellent, but the reputation of the company has been built on the range of products on offer. The same could be said about Starbucks coffee.

Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)

Interesting coffee resources

V60 Coffee Brewing method 

Coffee Sock Brewing method 

Learn about these at the free coffee classes (online)

It is not only the Starbucks Barista which makes the espresso Starbucks has become famous for that has made the company the success of day.

It is a combination of product and service that persuade people to return for their favorite form of coffee time and again. It most certainly is not a secret ingredient inside the Starbucks coffee pot.

In fact one can use any old coffee pot that is clean to make good coffee. Far more important than any famous brand coffee pot is a thermal coffee pot.

Even the best Starbucks pot will not be able to keep coffee hot for as long as a thermal coffee pot can. There is nothing as sad or as wasteful as cold coffee.

Even desperate attempts to heat it in a microwave oven will not be able to resuscitate the flavor and aroma of hot coffee.

Coffee that has been sitting on a warmer plate for too long will soon develop that typical burnt coffee taste regardless of whether it is sitting in a Starbucks pot or not.

The Starbucks coffee pot and its content in the end represent the final coming together of a variety of factors that make this a very successful company.

If you are looking for a similar taste in coffee, you do not have to go out and purchase a Starbucks coffee pot. A similar taste can be obtained using your kitchen coffee maker and keeping the coffee hot in a thermal carafe.

Of course it will be very hard to replicate the atmosphere of a Starbucks within your home! But that should not deter you from trying to capture that special coffee experience and flavor.

About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link). 

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years: 

OCM's campaigns: F&B Marketing Ideas by OCM 

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops: 

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates: 

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN 

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).

OCM Recommends

Latest event/Webinar

Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University. 

**Gain insights into Singapore Industry with a free F&B industry report valued at $495. 

See you on 24 August 1630 hr. (Sign up below)

Free tickets code: adelaide0823

Starting a coffee shop?: Free Cafe Setup cost Calculator

F&B Video Lectures

Free F&B Marketing

Featured coffee brewing method: How to prepare V60 Coffee? 

Previously: Making Coffee with a Coffee Sock. 

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