So, what bad or negative reviews can I associated with single cup coffee brewers? It is not really bad press but rather a mis-fit, if you would to use the single serve coffee for some occasions.
The main drawbacks about the single cup coffee maker is the cost of the pods. No matter how you do your sums, one pod can only serve one guest. So, the cost is fixed and is much higher than if you are using the normal roast and ground coffee.
Unless you are serving exotic blue mountain or kopi luwak coffee to your guest, coffee pods from the single serve coffee maker would definitely have a higher cost. When entertaining 1-2 guests, it is nothing. But, if you are having a party of 10-20 folks, the cost can be pretty intimidating.
Learn about these methods and more in our free Coffee Class in Singapore
Now, even if the cost is acceptable by you, the single cup coffee brewers might not be able to deliver the performance required.
No matter how you use it, the single serve coffee brewer is still easy to use and no effort to set up, but as the name suggests, it can only brew one cup of coffee at a time and this would pose a problem for a party.
Can you imagine your guest queuing up for the coffee like some third graders in the school canteen, it is very unlikely that they would do that. Even if they are patient enough to do that, being a good host, you would not allow it.
Yes, the main drawback for the single serve coffee is the turn around time. Although, these brewers can brew a cup of coffee very fast, the time lapse between every cup of coffee where you have to insert the coffee pods, press the button and wait would result in long waiting time for the guest waiting at the end of the line.
As I mentioned, technically single cup coffee brewers is one the best machine around, but it would be bad for certain occasions, and parties is definitely one of them. These machines are not meant to handle crowds.
I have highlighted several times that coffee makers adds the most value when they have a good fit with your lifestyle. And if you are always having parties and entertaining crowds, then single serve coffee is not the solution for you.
But, if you are just enjoying the cuppa with one or two of your love ones, then this is the machine that you would love!
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
Starting a coffee shop?: Free Cafe Setup cost Calculator
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Nov 16, 23 09:00 AM
Oct 11, 23 03:45 AM
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Choosing: Office Coffee Machine
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SkillsFuture Series: F&B Market outlook