Krups aroma control, what's that?

Krups Aroma Control - why is it called that

Krups aroma control meant that you can somehow control the aroma of coffee. So, what is the coffee aroma all about?

The aroma of coffee has to be considered as one of the defining smells of all that is good about civilized living. If a dance such as the tango can be declared part of the world’s cultural heritage then it is high time that the smell of freshly brewed filter coffee be added to the list of definitive characteristics of civilized living.

However, the aroma of fresh coffee is also “bad” news in that it is an aroma that emanates from the coffee maker. This aroma comes from evaporated coffee that is allowed to escape into the environment.

The Krups Aroma Control is a design feature of the Krups coffee machines which essentially means the best of the coffee stays locked within the process until such time as you want to dispense coffee for drinking purposes.

Making Coffee without Coffee machine.

How to use a V60?

How to brew using a coffee sock?

These methods are featured in our coffee courses.

The Krups KM7000 is one of many coffee makers with the built in Krups Aroma Control design feature. The KM7000 is one of the Grind and Brew coffee machines which incorporates the latest technology when it comes to making coffee.

Then, you also have the Krups famous conical burr grinders which are specifically designed to grind efficiently at a low speed. This makes sure that the coffee beans are not heated during the grind process and therefore are able to deliver the full flavor when making Krups espresso or coffee.

This is the type of technology which has Krups set on the path of further improving their coffee making ability.

About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:

OCM's campaigns: F&B Marketing Ideas by OCM

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).