To get a gourmet coffee vending machine in your office seems like a marketing ploy right? How it is possible to get the fresh brew coffee from those freeze-dried or granules format that most vending machine companies use?
Here, we will look at two vending machines format: Full service and tabletop.
Full-Service vending machine: FilterFresh
A vending machine used to be just a convenient option for a hot beverage, but with more sophisticated consumers, companies like FilterFresh (a subsidiary of Aramark Refreshment) are offering a gourmet coffee vending machine that dispenses freshly brewed coffee.
Their Javanation not only allows you to enjoy freshly brewed coffee but it can also brew speciality coffee like cappuccino, latte and mochaccino. With their hot water outlets, you can even brew hot tea from this gourmet coffee vending machine.
All you need to get this gourmet coffee is simply a dollar. Or, if your company has a staff welfare program then it would be complimentary from your company.
Can you really consider this vending solution as gourmet coffee? It all depends on your taste profile and it can also be subjected to biases. Regardless of how good the hot beverage vending machine is able to dispense a cup of coffee, to many people, it will not taste like the gourmet coffee from a coffee shop. It is a perception thing.
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Starting a coffee shop?: Free Cafe Setup cost Calculator
Table Top Vending Machine: Bravilor Sego
To get the maximum extraction, you need at least a 15 bar pressure. An element that used to cost a lot for a vending machine to set up. Now, with dual system, it is easily achievable. The office worker gets to enjoy a variety of beverages from the beverage station and gourmet coffees similar to bean to cup coffee machine.
Bravilor Sego brewing system has the offerings of a typical table vending coffee machine (variety of drinks from the freeze-dried format), and they also offer a good coffee with the body and the taste that can match any cafes (of course it is only achievable with a good blend of coffee beans).
**Note on coffee blend: We believe increasing robusta and lowering arabica would give it more body yet retaining the flavour, to some it might comprise the taste but if you are one that is looking for a body in their coffee, then higher robusta percentage might be the blend.
Special mention on one that is not a vending machine: Starbucks Interactive Cup Brewer
When it is the company is the largest coffee chain in the world, you can rest assured that you can get great coffee from them. With the Starbucks interactive cup brewer, it brings the gourmet coffee vending machine to the next level (it is not a vending machine, but it does look one, no?)
And the way to dispense Starbucks coffee from this vending machine look-alike is pretty cool. This office coffee machine has a touch screen instead of the usual push buttons on a vending machine.
It allows you, an office worker to enjoy Starbucks' quality coffee in less than 10 steps from your cubicle! The Starbucks drink station is equivalent to a cafe, allowing you to choose from their house blend to their decaf Sumatra. They also allow you to sip their fame Tazo tea.
If you are looking for more information on office coffee solutions, scroll down below, we have compiled a list of articles, surveys on what are the common and popular solutions office workers are using. Or, if you want to save time, drop us a message below and we will do our best to assist you.
How about coffee makers for your home use?
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
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