Would gourmet flavored coffee in can taste good?

The first thing you would think is what is gourmet flavored coffee? You either have gourmet coffee, or you buy flavored coffee, so what is this term all about?

When we buy gourmet coffee, we know we are buying espresso coffee or its variants such as cappuccino and the likes. This term came from how baristas called their machines -gourmet coffee makers.

This gourmet flavored coffee in can is a totally new world. They cannot call the coffee, gourmet or specialty coffee, because it is not roast and ground, it is factory produced.


the-coffee-lovers-ebook

Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)


How to make coffee without machine? 

How to prepare V60 Coffee

How to make Kopi

Learn about the above methods and more in our free Coffee Workshop in Singapore 



But, because it is make by some of the world's leading gourmet coffee roaster, so they call this gourmet flavored.

And this market would be the battle ground for coffee suppliers around the world. Starting with Nescafe that introduces their gourmet flavored coffee blend in cans, other coffee companies followed suit.

You have starbucks introducing their own can coffee, and this year you have a launch by Ilko coffee international. Never heard of this company before?

This is a big company comparable to Nestle and starbucks. The partners of IlKo are the Illy, recognised by the world as one that serves the best coffee, then you have Coca-cola, the world largest beverage company.

gourmet-flavored-coffee

With Coke joing the fray in the coffee business, one can only start to imagine how lucrative this business is right? According to statistics from CoCa-Cola, this particular market is worth 17 billion, and I guess this is big even for company like coke.

Oh, by the way, "this market" that we are talking about is the ready to drink (RTD) coffee market. And different players are using and manipulating different tactics and strategies to conquer the market.

IlKo with this Illy Issimo for example is taking the premium route, using word of mouth and good taste to increase their adoption rate, while we know that nescafe is actively distributed via vending machines.

To answer the question if this canned flavored gourmet coffee taste good, it should, if not folks would not spend 17 billion buying it right?


Contact Us

Please note that all fields followed by an asterisk must be filled in.

Please enter the word that you see below.

  


About US | OCM Profile

OCM was started in 2007, focusing first on coffee machines, then marketing for coffee and food and beverage companies. Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

OCM has also created many marketing workshops and classes for the F&B industry. Many of the modules are running in the Singapore Skillsfuture Classes in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes. 

For the readers (coffee lovers), we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners). 

To connect with coffee and F&B practitioners, join our growing F&B group on Linkedin (20 000 and growing).


Coffee Feature of the Month

2021 Brew Coffee Workshop with Barista Champion

2021 Latte Art Workshop with Barista Champion


Enjoy: Free Office Coffee Machine (+ enjoy $1200 vouchers)

Find: Where to buy Coffee Beans in Singapore (or any where in the world)




Featured coffee brewing method: How to prepare V60 Coffee

Previously: Making Coffee with a Coffee Sock

Recent Articles

  1. How To Make Long Black Coffee At Home

    Jun 14, 21 01:56 AM

    How To Make Long Black Coffee At Home

    Read More

  2. What Is White Mocha

    Jun 14, 21 01:48 AM

    What Is White Mocha

    Read More

  3. Learn Latte Art and explore other coffee workshops and trainings

    Jun 12, 21 05:08 AM

    Learn Latte Art and other coffee art workshops and trainings | how to do latte art at home | How to steam milk without machine | best milk for latte art

    Read More

Featured: Office Coffee Machines

Follow Oncoffeemakers.com's board Office Coffee Machines | Singapore on Pinterest.

Do check out other cool boards such as the one all on how to make coffee and drip coffee.

Coffee Workshops Schedule

Free Coffee Workshops (Multiple Dates available) on: 

How to make coffee without coffee maker?

How to buy the best coffee beans online?

30 most asked questions about coffee on Google


Food and Beverage (F&B) Articles 

Sustainability Practices in Food Service 

3 Free Restaurant Marketing Ideas 

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media

Contact Us 


Free event


Promo

$10 Gift Voucher

Key in code before check out: WCMFIRST10OFF


Free Coffee Workshop Singapore


Enjoy Free Coffee in Singapore!


Sponsors

Choosing: Office Coffee Machine


Free: Augmented Reality in Singapore



The best filter Coffee Machine in Singapore 



SkillsFuture Series: F&B Market outlook

  • Venue: Temasek Polytechnic 
  • Date: 25 June 21
  • Time:9 to 6 pm 
  • Contact us for more details

Connect with us


Cafes Location 

Cafes -East of Singapore

Cafes -North of Singapore

Cafes -West of Singapore 

Cafes -Central Singapore

Cafes -City | Town Singapore