For those who choose it to be so, the days of making espresso coffee by using a espresso machine where the coffee grounds had to be carefully placed into the portafilter, tamped into place and the portafilter group the locked into position, are over.
More than just espresso pods, the growth in range of coffee pods is set to revolutionize the way in which coffee and espresso will be enjoyed from this moment onwards.
It really cannot be simpler; the ese pods – easy serve espresso pods – are self contained single serve cartridges that contain the correct and precise amounts of coffee grounds to be able to make the perfect espresso.
Love coffee? Here is some more "free stuff"! Learn more with this ebook (is free!)
Learn about this and more at our free Coffee Appreciation Class
The coffee pods and the hot chocolate pods and the tea pods all share the same basic design.
Each cartridge is filled with the correct ingredients in the correct amount as well as in the correct proportion one to another to produce the best result every time.
Whether you believe in the Lavazza pods or the Senseo pads by Douwe Egberts and Philips, or the T-Discs by Tassimo from Bosch or the K-cups by Keurig or even the Nespresso capsules by Nestle – each is essentially a cartridge loaded with the precise ingredients you need to make one portion of your favorite beverage.
This is the essence of the “revolutionary” nature of the espresso pods. There is no wastage.
There is no need to purchase large volumes of coffee beans that need grinding or bags of coffee grounds for that matter.
Some of the coffee houses will offer variety packs, i.e. these is more than one type and flavor of espresso or coffee contained in the pack which allows fro a variation of coffee experience – one cup at a time.
The espresso and coffee pods will save you money and they will save you time – two “valuable” commodities in times we live in.
The enjoyment of one cup at a time on demand will also reduce the amount of wastage of grounds and coffee that is usually associated with a drip filter machine.
The ese pod system allows for one portion at a time of the beverage of your choice. Given the short brewing time it is quite simple to brew a second portion immediately there after if you have a guest.
It is merely a matter of time before the ese pods will replace coffee grounds as the “basic” household coffee grocery item.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Free workshop - collaboration with Skills future Singapore and Temasek Polytechnic. With full access to free market reports.
Learn more about this Selling Food Online workshop.
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Previously: Making Coffee with a Coffee Sock.
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