We are talking about the National Donut Day in US, and it is usually celebrated in a way that most coffee drinkers would love -free coffee being given out!
I have yet to receive news on which coffee chains is going to be giving out free coffee, but we know that on the first friday of June, Dunkin Donuts would be giving out free donuts to every customer.
For this donut store, there would not be any free coffee but a free donuts for every customer that buys anything from their store. And it doesn't stop here, at the same time, they are also running a contest for a new donut creation.
Learn about these methods and more in our free Coffee Class in Singapore
12 folks would stand to win a total of $120 000 worth of prizes. Sure, this isn't christmas, but it is close with so many free gifts being given out, the spirit of giving is close to Christmas, don't you agree?
For those that are not sure how or when was the first national donut day, it was actually started by Chicago Salvation army, about 70 years ago to raise funds for various causes.
Dunkin Dounts did not reveal if the event for this free dount would channel any proceeds to the charity but we know that there are many "beneficiaries" from this program and that is all the coffee drinkers out there!
Donut and coffee is a match make in heaven, they are just appropriate for each other. It is hard to know of a person that drinks coffee that do not like donut.
So, head down to your nearest dunkin donut store this friday and enjoyed a free dount on them!
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
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Previously: Making Coffee with a Coffee Sock.
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Choosing: Office Coffee Machine
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SkillsFuture Series: F&B Market outlook