Changing Tides: Time to go online for a destination
Last month, Mr Ebenezer Heng, Director of OnCoffeeMakers gave a talk at the Fuji Xerox tower addressing the needs for an online presence, and the change in consumption belt patterns.
Coffee Feature of the Month
Learn: 4 Popular Office Coffee Machines
Find: Where to buy Coffee Beans in Singapore (or any where in the world)
He gave an example of two Lor Mee stalls situated next to each other. This leaves consumers muddled over whichever one is the famous one; however, with a click on the internet, he was able to identify which is the famous Lor Mee. He explains that due to the online presence of the Lor Mee, the particular stall with a stronger online presence is able to draw more customers.
Another point that he brought up was that the consumption belt has changed, and mall are no longer a place for people to go enjoyment. But rather, it is a place for people to do their routine shopping. Thus, consumers are more likely to breeze pass places, unless it is a destination for them.
The talk covered many other topics regarding the current market sentiments, stay tuned for more from OnCoffeeMakers!
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Recent Articles
-
Find Out How A Small Bean Could Make A Big Difference
May 21, 22 12:24 AM
Think about coffee beans the same way you think of wine grapes. Coffee's flavor might vary depending on where it was grown, the vineyard or coffee farm it came
-
Not recommended to use normal coffee in an espresso machine
May 19, 22 03:31 AM
Espresso machines are intended to use pressure and finer gr inds to get the desired flavor, taste and strength,
-
Most lattes are sugar-free, some baristas add additional syrups.
May 18, 22 12:47 AM
It is normal for these products to have a saturated dose of 4 to 25 grams. 3 grams of saturated fat are found in a serving of food in order to be extremely fit
Featured: Office Coffee Machines
Follow Oncoffeemakers.com's board Office Coffee Machines | Singapore on Pinterest.Do check out other cool boards such as the one all on how to make coffee and drip coffee.
Food and Beverage (F&B) Articles
Sustainability Practices in Food Service
3 Free Restaurant Marketing Ideas
Singapore Cafes Reviews -Can they be Trusted?
Location, location, location might be a myth!
Walmart and Walter -The Power of Social Media!
Importance of value pricing for Cafes In Singapore
Why Nescafe is still the Largest Roaster in the World?
Everyone likes Starbucks -here's why
Is your Cafe location an asset or a liability?
Location myopia: why good anchor tenant might not be good?
Measuring the Location attractiveness index.
Social Media Crisis Management for Cafes in Singapore
Free event
Promo
Key in code before check out: WCMFIRST10OFF
Free Coffee Workshop Singapore
Enjoy Free Coffee in Singapore!
Sponsors
Choosing: Office Coffee Machine
Free: Augmented Reality in Singapore
Learn more about ESPRO UltraLight in Singapore
The best filter Coffee Machine in Singapore
SkillsFuture Series: F&B Market outlook
- Venue: Temasek Polytechnic
- Date: 25 June 21
- Time:9 to 6 pm
- Contact us for more details