SCCCI MasterClass: O2O Marketing | Ebenezer Heng

Leveraging your existing fans to Win New Customers -Offline to Online Marketing 

Retailers have a lot to consider when deciding outlet locations. Examples include rental cost, human traffic, types of other stores in the vicinity, and many more. However, having committed in the space, there are many retailers struggling to break even or even earn substantial profits. 

Common grievances include: 

  • “The shopping malls are thronged with people all the time, but I am not getting any customers.”
  • “I have social media presence, but it does not seem to be improving my sales”
  • “The overall economy index is positive, but my business is struggling to survive”. 

If these are familiar pain points for you, then this masterclass is for you! 


For Free/Subsidised Training

Please note that all fields followed by an asterisk must be filled in.

Key Learning Points: 

  1. Why choice locations and best business processes are not generating enough revenue for you? 
  2. The one reason why most social/digital marketing campaign failed. 
  3. How to start an offline to online (O2O) marketing campaign from a  single Name Card 
  4. How to leverage on your existing customers to generate more business. 

Recent Masterclass at FHA 16

Ebenezer has trained thousands of professionals both local and regionally. He is also running an e-entrepreneurship class in Temasek Polytechnic.  Learn More about the Masterclass Speaker


For Free/Subsidised Training

Please note that all fields followed by an asterisk must be filled in.

Other Training

F&B Training Product Creation  - You will be able to find a wide array of angles on how to create value for your products

F&B Revenue Generation - Learn about price framing, menu creation as well as the infusion of technology to widen your profit margin. 

F&B Marketing - Location does not work so well these days. It is critical to position one’s brand story to maintain a healthy level of traffic and sales. 

Learn more about our F&B training program - contact us


Coffee Feature of the Month

2021 Brew Coffee Workshop with Barista Champion

2021 Latte Art Workshop with Barista Champion


Enjoy: Free Office Coffee Machine (+ enjoy $1200 vouchers)

Find: Where to buy Coffee Beans in Singapore (or any where in the world)




Featured coffee brewing method: How to prepare V60 Coffee

Previously: Making Coffee with a Coffee Sock

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Coffee Workshops Schedule

Free Coffee Workshops (Multiple Dates available) on: 

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