John Malkovich joins George Clooney as in a new commercial about Nespresso. In it, George is killed by a piano, went to heaven.
In order for him to return to earth, John wants his nespresso. A very witty advertisement directed by Robert Rodriguez, the director of “Spy Kids” and “ Sin City .
This is bound to hoard the celebrity news page for weeks and personally, I think this commercial cannot come at a better time, when people are buying gifts for Christmas, and they are reminded that there is this great single serve coffee maker around...
Keurig, Tassimo have all used alternative method of exposure, with the former sponsoring Golden Globe, and the latter developing a series of web videos.
But, Nespresso commercial is very strong in its star powers, it is bound to have effect on its year end sales figure...like the advertisement:)