Restaurant Marketing 2019 example: Free Coffee in Town

Location: Bugis | Raffles Place | Singapore

Period: January to December 2019

In Singapore, town would likely refer to the southern half of the central region in Singapore. What makes Singapore town interesting is that it has a very diverse mix of lifestyle and leisure elements such as shopping malls and entertainment spots, as well as residential areas and offices.

With such a strong mix of elements, there are bound to be many F&B options within town. However, did you know that you can actually get free coffee in town?

When we think of coffee, it is natural for us to think about breakfast food as many of us choose to have at least one cup of coffee in the morning. One place that serves affordably priced, good quality breakfast is O’Coffee Club Xpress located in the basement of Singapore Management University.

They are one of the guys giving our free coffee in town, which is a perfect pairing to your breakfast. What’s more, is that they also constantly have vouchers for $2 pastries, which can be redeemed in conjunction with the free coffee.

When we tried it out, we were able to choose between scones, croissants, muffins, or sandwiches. Essentially, it was a $2 breakfast. Click here: Free Stuff to check out their other outlets giving out free coffee, as well as other deals, which they update regularly.

Here is how to get Free Coffee in Singapore

How to enjoy Free Coffee in Singapore:

Click the Free Coffee vouchers here
Simply open up the e-voucher in Messenger
Present the selected e-voucher at the outlet of your choice
Enjoy your free coffee!

For those who are residing or working closer to the bugis area will also be glad to know that the Saladstop located at DUO, is another place where you can get free coffee in town. At Saladstop, you can get yourself customised salads or wraps that are packed with premium ingredients and go through minimal processing.

If you are a fan of eating clean, then you’ll be pleased to know that you can pair your meal with a free classic black coffee, which is not only high in antioxidants, but also contains much less fat than if you were to have your coffee with milk and sugar. Currently, Saladstop’s outlets located at Novena, and The Cathay are also giving out free coffee in town.

Click link to find other Saladstop outlets (opens in Messenger OCM F&B Chatbot)that are giving out free coffee.

Lastly, if you are a fan of having coffee in the comfort of your office, you will also be glad to know that the same coffee served at these F&B chains, is also available for your consumption within your office for as low as $100.

It also comes with the complementary use of a European made coffee machine that you and your colleagues can enjoy. Click to learn more why we think this is one of the best coffee maker with grinder.

And if you like this restaurant marketing 2019 example, click the link to learn how your F&B can embark on programs and campaigns to start driving traffic to your outlet or drop us a note below.

Looking for new Restaurants Marketing ideas?

Learn about latest marketing tactics for restaurants (involving Augmented Reality, Chatbot, Cross Channel Marketing).

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Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.

**Gain insights into Singapore Industry with a free F&B industry report valued at $495.

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Starting a coffee shop?: Free Cafe Setup cost Calculator

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About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:

OCM's campaigns: F&B Marketing Ideas by OCM

OCM's Events: F&B Industry events by or with OCM

Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN

PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).

Featured coffee brewing method: How to prepare V60 Coffee?

Previously: Making Coffee with a Coffee Sock.