In this Food and Beverage Marketing Training segment, we will like to share about using Chatbot for Customer Engagement, a Skillsfuture class that we are conducting in ITE East College.
In this using Chatbot for your Business, a curriculum in the ITE Skillsfuture Framework (Entrepreneurship 101). You will learn about using chatbot, messenger to bring in new customer to your F&B business and to encourage return customers
The food and beverage industry in Singapore is very competitive, acquiring new customers and retaining existing customers to not just profit but survival. To do that, F&B in Singapore employed a whole arsenal of marketing tools to help them.
One of them that many are experimenting: Chatbot.
In this SkillsFuture Class organised by ITE East College, we will not just talk about it, participants will get to launch their own reservation (yes people can reserve and book a slot for your restaurant) and even launch their own F&B marketing campaign.
This is a skills centric class, where we will learn how to structure and execute activities focused on growing your Food and beverage business.
What you will learn:
What you will get from this class:
Requirement for this class:
Other things you need to know:
Funding for this Course:
Call and check your funding percentage for Singaporeans and PR. Ask about the <Entrepreneurship 101 class - Customer engagement with Chatbot>
ITE HQ Telephone no: 1800 2222111 or fill up the contact us form below
Learn how to execute our AR campaign (think: Pokemon Go) in this Skillsfuture augmented reality class in Temasek Polytechnic Skillsfuture Academy. Or, drop us a note to find out more.
Learn more about the event on The Power of Market Research organised by Alumni of Adelaide University.
**Gain insights into Singapore Industry with a free F&B industry report valued at $495.
See you on 24 August 1630 hr. (Sign up below)
Free tickets code: adelaide0823
Starting a coffee shop?: Free Cafe Setup cost Calculator
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
Featured coffee brewing method: How to prepare V60 Coffee?
Previously: Making Coffee with a Coffee Sock.
Nov 16, 23 09:00 AM
Oct 11, 23 03:45 AM
Oct 08, 23 11:04 PM
Do check out other cool boards such as the one all on how to make coffee and drip coffee.
Sustainability Practices in Food Service
3 Free Restaurant Marketing Ideas
Singapore Cafes Reviews -Can they be Trusted?
Location, location, location might be a myth!
Walmart and Walter -The Power of Social Media!
Importance of value pricing for Cafes In Singapore
Why Nescafe is still the Largest Roaster in the World?
Everyone likes Starbucks -here's why
Is your Cafe location an asset or a liability?
Location myopia: why good anchor tenant might not be good?
Measuring the Location attractiveness index.
Social Media Crisis Management for Cafes in Singapore