Yet another benefit of coffee -Protection against Alzheimer's disease

by chee Leng (on coffee makers)

Girl Drinking Coffee

Girl Drinking Coffee

This year, there seems to be a slew of benefits being discovered about coffee, and here is the latest -protection against Alzheimer's disease.

Researchers at University of South Florida using lab rats has discovered that a yet to be identified components of coffee when interact with caffeine seems to protect against Alzheimer's disease.

In fact, according to them, caffeine by itself would protect one from the disease. This is because caffeine increases the GCSF (granulocyte colony stimulating factor) in the blood level.

All these probably does not make much sense to you, I guess the question we all want to know is: how many cups should we drink per day?

The researchers highlighted that 3-4 cups is a good insurance against this disease. In fact, they recommend that we should drink earlier, because this disease can be there for years before it is being diagnosed, so it is good to start drinking coffee early.

And if you do not have the disease, what do you have to lose anyway? This is probably the best way to combat a disease, don't you agree?

My $0.02

While, this is certainly good news, I doubt any coffee companies would be using this news to boost up their coffee sales, reasons being these:

1. Marketing watchdog and NGOs strong stand against using health benefits for marketing purpose.

A very clear indication was send out recently in the lawsuit against Vitamin Waters.

They claimed certain health benefits and now they are being sued for misrepresenting.

So, while it is good to share with consumers, printing and touting it as a reason to drink is not a good idea.

2. The ever changing stand of researcher

The thing about research is it stand true until it is proven otherwise. So, while this research might be right currently, it might be proven to be otherwise in the next research.

Thus, in the ever changing world of research. Reading and knowing it is enough, using it to further any marketing agenda is dangerous.

That being said, it is always good to know that drinking a cup of coffee is a boost to your health, isn't that so.

Shouldn't write on anymore, it is time to take my "medicine", I am always punctual when it comes to medicating...

Click here to post comments

Join in and write your own page! It's easy to do. How? Simply click here to return to Coffee and coffee makers news.

Singapore Cafes Guide AR

With Augmented Reality, you can "see" literally if the coffee machine can fit into your office or F&B outlet.

Posted by Ebenezer Heng on Monday, July 13, 2015

Contact Us 

Other articles

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media

Connect with us


F&B Master Tickets

  • Date:20 Oct 16
  • Time:9.30am -12.30 pm
  • Cost: $99
  • Contact us for subsidised tickets

Office Coffee machine 

Office Coffee Samples

Luxury French Cake

Cafes Location 

Cafes -East of Singapore

Cafes -North of Singapore

Cafes -West of Singapore 

Cafes -Central Singapore

Cafes -City | Town Singapore