Dolce Gusto sold 3 million units, so why it is just launching?
by Chee Leng
Dolce Gusto, Group Seb
The coffee maker news for the week is about Nestle going to launch a coffee maker, Dolce Gusto in Bulgaria. They are doing it via Group Seb, the representative from Krups, which makes the Dolce Gusto.
Personally, launching an espresso machine and one that is so easy to use is a sure winner in Europe. The question is, why are they "just" launching it when worldwide Nestle have already sold 3 millions units.
Regardless, everything is reflective of how the economy is moving -good and positive.
My previous news is about big purchases by very big companies, and now we have major coffee machines launches by the world biggest food company -Nestle.
If this is not signs that economy has recovered and people are beginning to spend -nothing is...:)
Click here to post comments
Join in and write your own page! It's easy to do. How? Simply click here to return to Coffee and coffee makers news.
Cafe Scene in Singapore 2015
Singapore Cafes Reviews -Can they be Trusted?
Location, location, location might be a myth!
Walmart and Walter -The Power of Social Media!
Importance of value pricing for Cafes In Singapore
Why Nescafe is still the Largest Roaster in the World?
Everyone likes Starbucks -here's why
Is your Cafe location an asset or a liability?
Location myopia: why good anchor tenant might not be good?
Measuring the Location attractiveness index.
Social Media Crisis Management for Cafes in Singapore
What is a Brand Story?
Why I stopped Selling Social Media?