Because of Covid-19, most coffee shops have no choice but to market and run their business digitally. So, if you are a coffee shop owner, you will either have your own e-commerce sites selling your coffee beans, or you will be trying to market your food delivery platforms.
In this video, we will take a look at what happens when people search for a keyword on Google.
What is the important information that we will need to know to better market and acquire traffic on Google and uplift our sales:
- How much competitor spend on advertisement
- An example of what a competitor will buy for an advertisement campaign.