Avoiding these mistakes will give you a good cup of coffee with each brew.
1. Keep your coffee beans fresh . . .
Fresh beans will give you freshness and a richer cup of coffee when brewing. So, buying freshly roasted coffee and storing them properly is of utmost importance.
Grind your coffee just before brewing will be the best.
2. Use oxygen-bleached filters . . .
Since they have fewer off-flavors, oxygen-bleached filters from brands such as Hario, Cafec, or Melitta, is recommended.
3. Two effective brewing methods - Espresso & Pour over
Espresso, using hot water forced through the finely-ground coffee brings out the roasty, full-bodied well rounded strong flavor.
The pour over method involves pouring hot water through coffee grounds in a filter. As it’s an infusion method, it is efficient at extracting coffee solubles which accentuates intricate flavors.
Learn about these at the free coffee classes (online)
OCM was started in 2007, focusing first on coffee machines, then marketing for coffee and food and beverage companies. Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
OCM has also created many marketing workshops and classes for the F&B industry. Many of the modules are running in the Singapore Skillsfuture Classes in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes.
For the readers (coffee lovers), we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
To connect with coffee and F&B practitioners, join our growing F&B group on Linkedin (20 000 and growing).