Steeping is the process of adding ground coffee to hot water. As the ground coffee remains in the hot water for extended periods it offers complexity in flavors.
A standard cup of hot coffee, under five minutes, is appropriate for steeping, but a cold brew requires the coffee ground in the water for approximately 24 hours.
In a drip system, the contact time should be approximately 5 minutes and 2-4 minutes If you are making your coffee using a French Press 0-30 seconds for espresso.
Coarsely ground coffee should be used for coffee steeping to avoid having a cup of coffee that has coffee dust suspended within the liquid and could lead to coffee dust settling at the bottom of the cup.
A French Press is the best equipment to use for steeping coffee because the French press has a metal screen that acts as the filter.
The other components within the French press, including the base which offer protection to the beaker which is generally made of metal or plastic and goes round the bottom and up the sides of the beaker that holds the coffee within.
These are two methods shown in our Coffee making workshop in Singapore
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).