Originally, the term "mocha" referred to coffee beans imported from Al Moka, a Yemeni port city that once reigned as the world's most important center for trade and commerce during the 17th century. After being harvested, the beans would be roasted before being shipped to the port for processing.
"Mocha" refers to a beverage that contains both coffee and has a pleasant chocolate flavor. This coffee is typically served with a layer of milk on top, and it is usually sweet.
The chocolate flavor is both sweet and bitter, and people who consider mocha to be their favorite coffee flavor also appreciate the combination of sweet and bitter.
Mocha coffee beans are distinguished by their naturally occurring chocolate flavor. Baristas add a small amount of chocolate to the mocha recipe in order to increase the chocolate flavor. Mocha is a much stronger version of a latte, which is generally considered to be the lightest and mildest coffee-based drink.
The primary distinction between Coffee and Mocha is that Coffee is a pale brown beverage made by infusing ground coffee beans in hot water or milk, whereas Mocha is a dark brown coffee beverage made with coffee, steamed milk, chocolate syrup, and whipped cream or milk foam on top.
It is longer and thicker than other espresso drinks, which distinguishes it from them. Mocha also has a distinct flavor that varies depending on the type of chocolate syrup that is used in a recipe, making it even more difficult to describe this coffee-based beverage.
It is a delectable beverage that many people appreciate.
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OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).