Choosing your preferred coffee.

Plenty of choices, "Ah I dunno”. . . the most essential selection of the day. . . choosing your caffeine drink . . .

“Espresso”  “Cappuccino”  “Latte” or  “Brewed”.

a) Espresso - an Italian coffee-brewing methodology, a small amount of boiling water pressure through finely-ground beans. 

b) Cappuccino - espresso-based, traditionally prepared with steamed milk foam and season with cinnamon or chocolate powder.

c) Latte - normally made with espresso, steamed milk, and milk foam.

d) Brewed - ground beans brew with hot water either with a filter, a coffeepot, or a French press.

By: Douglas


Questions about Coffee

Questions about coffee? Have it answered by the professionals. Examples of some questions: 

What are the considerations for an office coffee station

What are the essential V60 Coffee Brewing tools

Non coffee (but important to coffee) question: What is whole milk

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About US | OCM Profile

OCM was started in 2007, focusing first on coffee machines, then marketing for coffee and food and beverage companies. Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

OCM's campaigns: F&B Marketing Ideas by OCM 

OCM's Events: F&B Industry events by or with OCM

OCM has also created many marketing workshops and classes for the F&B industry. Many of the modules are running in the Singapore Skillsfuture Classes in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes. 

Some of our Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

For the readers (coffee lovers), we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners). 

For regular coffee (F&B) related videos: OCM Youtube

For Daily Coffee Inspiration (fun coffee content): OCM IG

For insights into the coffee (F&B) industry: OCM LinkedIN 


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