Coffee has its benefits . . .
Globally, Millions of people rely on caffeine to stay alert and improve concentration.
Several sources suggest that 400 mg of caffeine per day - the equivalent of 4 cups (945ml) appears to be safe for most adults, but it's not a good idea for children.
Expecting and breastfeeding mothers should consult their doctors about limiting caffeine use to less than 200 mg daily.
Caffeine overdose can cause unpleasant side effects, and for people who are highly sensitive to its effects or who take certain medications may not be a good choice.
Limiting your caffeine habit may cause withdrawal symptoms, such as headaches, fatigue, irritability, and difficulty focusing on tasks. But these symptoms usually are mild and last only a few days.
Cut back gradually, to change your caffeine habit. Pay attention to how much caffeine you're getting from foods and beverages, including energy drinks. Read labels carefully.
Avoid drinking caffeinated beverages late in the day and, this will help your body adjust to the lower levels of caffeine with lessen potential withdrawal effects.
Go for decaffeinated beverages that look and taste much the same as their caffeinated counterparts.
Shorten the brew time when brewing tea to reduce the caffeine content or choose herbal teas that don't have caffeine.
Learn more about these methods at the free coffee courses online.
OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link).
In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years:
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops:
OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates:
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN
PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).