Having good coffee is like having tasty food.
You need to begin with good beans to brew a better cup just as you need good ingredients to prepare a tasty meal.
Grinding the beans just before brewing your coffee is definitely the best way to reward yourself with a cup of good coffee filled with flavor and caffeine boost which will pump your mood a few notches for the day.
Average shelf life for ground coffee is a week. Usually from the groceries stores they are much longer than a week.
Grind it yourself!
These methods are featured in our coffee courses.
OCM was started in 2007, focusing first on coffee machines, then marketing for coffee and food and beverage companies. Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with.
OCM's campaigns: F&B Marketing Ideas by OCM
OCM's Events: F&B Industry events by or with OCM
OCM has also created many marketing workshops and classes for the F&B industry. Many of the modules are running in the Singapore Skillsfuture Classes in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes.
Some of our Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more.
For the readers (coffee lovers), we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).
For regular coffee (F&B) related videos: OCM Youtube
For Daily Coffee Inspiration (fun coffee content): OCM IG
For insights into the coffee (F&B) industry: OCM LinkedIN