1. What is the Mechanic for National Coffee Day?
a. Shout out on the cafe leading to National Coffee Day
b. On National Coffee day onwards: Kopi Pass holders (Kopi pass is a product of our partner -kopipass.com) visiting the different cafes to try their coffee and patronising the different cafe.
c. revenue from friends they bring and additional food they order
2. What is the investment for cafes owners?
a. The total pass for National Coffee Day is 3000.
b. The validity is 6 months, from 29 September till 31st March 2016.
c. Based on previous experience, the upsurge on foot traffic usually on the first few weeks.
d. The additional foot fall per day range from 50 to 100 per day.
e. To calculate your investment cost, it will be around 500-800 coffee.
3. Where can customers buy their kopi pass?
Ticket sales channels:
b. OCM FB Page : Sales commencement 17 August 2016
c. Offline: Influencers and tertiary institution. Sales commencement 24 August 2016