Training | F&B | FMCG | Digital Marketing 

For Free/Subsidised Training

Please note that all fields followed by an asterisk must be filled in.

Oct 16 Special! Subscribe to OCM for a Starbucks report worth $39. 

Vouchers on augmented reality Apps (download ePrism to enjoy.)

Other F&B Services:  F&B marketing package and F&B Training

Latest F&B Masterclass

Helmed by Ebenezer Heng and Dr Lek Hsiang Hui (NUS), the training is a hands-on module with the single focus on growing your business.

Previous Masterclasses

F&B Training Product Creation  - You will be able to find a wide array of angles on how to create value for your products

F&B Revenue Generation - Learn about price framing, menu creation as well as the infusion of technology to widen your profit margin. 

F&B Marketing - Location does not work so well these days. It is critical to position one’s brand story to maintain a healthy level of traffic and sales. 

Learn more about our F&B training program 

FMCG Training | Marketing 

Equip your FMCG executives with the relevant skills to reach and engage your target audience. 

OCM executes regular market studies to delve into different industry insights and better understand the right platforms and mechanics to better the brand story of each category and segment. 

Learn more about our mentorship and coaching program

Social and Digital Media Training 

Most trainings use case studies and client success stories. On top of these, OCM hands-on training allows participants to experience first hand the various different platforms by using OCM digital assets. 

“If we say you can do this to generate leads, we should show you on our assets how it is being done step by step and successfully” -Ebenezer

Speaking Engagement 

Ebenezer Heng delivers keynotes on F&B, FMCG and digital trend and insights regularly in various seminars and platforms. Feel free to contact us for keynote, master classes, and seminars on relevant topics 


Singapore Cafes Guide AR

With Augmented Reality, you can "see" literally if the coffee machine can fit into your office or F&B outlet.

Posted by Ebenezer Heng on Monday, July 13, 2015

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Other articles

Cafe Scene in Singapore 2015

Singapore Cafes Reviews -Can they be Trusted? 

Location, location, location might be a myth! 

Walmart and Walter -The Power of Social Media

Importance of value pricing for Cafes In Singapore

Why Nescafe is still the Largest Roaster in the World?

Everyone likes Starbucks -here's why

Is your Cafe location an asset or a liability? 

Location myopia: why good anchor tenant might not be good? 

Measuring the Location attractiveness index. 

Social Media Crisis Management for Cafes in Singapore

What is a Brand Story?

Why I stopped Selling Social Media

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F&B Master Tickets

  • Date:20 Oct 16
  • Time:9.30am -12.30 pm
  • Cost: $99
  • Contact us for subsidised tickets

Office Coffee machine 

Office Coffee Samples

Luxury French Cake

Cafes Location 

Cafes -East of Singapore

Cafes -North of Singapore

Cafes -West of Singapore 

Cafes -Central Singapore

Cafes -City | Town Singapore