Coffee travel mugs are expensive, are they necessary for good coffee?



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Coffee travel mugs are expensive. These thermal container can cost as much as a Bunn coffee maker at 20 over dollars. And judging from the sales of million over pieces per year, they must be good in delivering the coffee experience! So, why are people snapping up these insulated mugs?

The key reason that coffee travel mugs are becoming as important as coffee makers, if not more important is the sensitivity of brewed coffee to the environment. Remembering that freshly brewed coffee can only remain fresh for minutes, cold coffee is stale coffee (with the exception of cold brew).

The hot plates offered by most coffee makers, does not solve the issue as control is difficult to attain and usually if the coffee does not go cold, it end up burnt, tasting bitter.

The mugs solve these issues by simply providing the place to store coffee hot for hours, in fact some models can retain the temperature for up to 12 hours!

Other than 'protecting' your good cuppa, there is course the convenience that these coffee travel mugs provides. Currently, some coffee makers comes with insulated mugs similar that allows its users to brewed and carry, i.e. Melitta.

However, most models, still do not have this option. In fact, moving forward I believe most model would come equipped with a coffee travel mugs, but for vacuum coffee maker or even some of the fully automatic espresso machines to have it, might still be a challenge.

Lastly, an increasing number of folks are storing their coffee instead of leaving it on their coffee maker's hot plate due to increasing awareness of global warming.

It is estimated that 100 grams of coal have to be burn to provide the energy to keep a pot of coffee warm on a hot plate. So, imagine how much energy we are wasting, for days, months and years as we leave 1 pot of coffee just for 1 hour!

In contrast, using coffee thermal containers keep the coffee hot, does not burn the coffee and if environmental friendly.

This article would not go into which thermal container or travel mugs is better, I believe most of them can at least keep your cuppa hot for 4 hours and above, and most of the big online shops are peddling them.

I am only concerned you, getting a good coffee from the coffee travel mugs that you have purchased. So, here I am highlighting some tips, which I hope can allow you to get the same quality of coffee as they were just brewed, couple of hours later, from any thermal container.

Tips for using coffee travel mugs

-The very first thing to retain the freshness and temperature of a fresh brew of coffee is to ensure that the travel mugs is first filled up with hot water for no less than 3 minutes. This would raise the temperature of the container to that of the coffee.

-The containers must be wash frequently with soapy water to minimize the staining of the vacuum glass lining. Do not use any bleach or chlorine washing agent as this would spoil the stainless steel.

-Unfortunately, dishwashers at the moment still do not have the technology to wash the interior lining of the travel mugs, so it can only be hand washed.

-It might sound silly, but do not underestimate the storing power of all coffee travel mugs. They are designed to keep liquid hot/cold for extended period of time, allow the coffee to cool prior to consuming it.

-And most stainless steel coffee mug may include a lid of either the press-in or screw-on type. Be careful when securing either lid as coffee may escape via the drink hole. Always check to make sure your lid is secured before drinking, a scalded tongue does not add up to good coffee experience!:)

Hope this article on coffee travel mugs have answered nagging questions (which prior to this research that I am also having) like:

-Why it is so expensive? -It is necessary?

These mugs are mobile, gives you fresh coffee for hours and they are pretty hardy -so not a bad companion to have to get that great cuppa experience!


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About US | OCM Profile

OCM (OnCoffeeMakers.com) was started in 2007 with the first webpage about coffee machines. And for a number of years, we focused on helping people find their desired coffee machine (we still are helping folks with that! So, if you are looking for coffee machines for office or restaurants - check out the link). 

In 2010, we started getting enquiries on restaurant marketing and we start to help food and beverage brands with their marketing. Below are campaigns and events that we have done over the years: 

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Check out this restaurant marketing guide to learn more about the many campaigns and companies we have worked with. 

Since then, we have also created many marketing workshops and classes for the F&B industry. Many of these modules are still running in tertiary institutions such as Temasek Polytechnic Skillsfuture Academy and also ITE College East COC classes, below are some snippets of our lectures and workshops: 

OCM’s F&B workshops: Food and Beverage Marketing Lectures | Workshops - click to watch classes on customer journey map, JTBD and more. 

So, if you are looking for industry practitioners to help you scale your coffee or F&B businesses, do drop us a message or book an appointment. Do also check out our various social media platforms on regular F&B and coffee market updates: 

For regular coffee (F&B) related videos: OCM Youtube

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PS: For the coffee lovers, we continue to share coffee articles (and videos) and have also started a free coffee class section (with free online coffee training supported by coffee partners).


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